{"id":2499,"date":"2023-05-14T20:37:12","date_gmt":"2023-05-14T20:37:12","guid":{"rendered":"https:\/\/ekerkutatas.hu\/?page_id=2499"},"modified":"2024-03-25T20:51:31","modified_gmt":"2024-03-25T20:51:31","slug":"tavaszi-eredmenyek-digitalis-kereskedelmi-korkep","status":"publish","type":"post","link":"https:\/\/ekerkutatas.hu\/tavaszi-eredmenyek-digitalis-kereskedelmi-korkep\/","title":{"rendered":"2023\/II. fordul\u00f3 \u2013 ny\u00e1ri eredm\u00e9nyek &#8211; Digit\u00e1lis Kereskedelmi K\u00f6rk\u00e9p 2023"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"2499\" class=\"elementor elementor-2499\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4ba752a elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4ba752a\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-21222b0b\" data-id=\"21222b0b\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-381cefa5 elementor-widget elementor-widget-spacer\" data-id=\"381cefa5\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 25-04-2024 *\/\n.elementor-column .elementor-spacer-inner{height:var(--spacer-size)}.e-con{--container-widget-width:100%}.e-con-inner>.elementor-widget-spacer,.e-con>.elementor-widget-spacer{width:var(--container-widget-width,var(--spacer-size));--align-self:var(--container-widget-align-self,initial);--flex-shrink:0}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container,.e-con>.elementor-widget-spacer>.elementor-widget-container{height:100%;width:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer{height:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner{height:var(--container-widget-height,var(--spacer-size))}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty,.e-con>.elementor-widget-spacer.elementor-widget-empty{position:relative;min-height:22px;min-width:22px}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon,.e-con>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon{position:absolute;top:0;bottom:0;left:0;right:0;margin:auto;padding:0;width:22px;height:22px}<\/style>\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52706d98 elementor-widget elementor-widget-spacer\" data-id=\"52706d98\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f67689f elementor-widget elementor-widget-heading\" data-id=\"6f67689f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 25-04-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\"><span class=\"elementor-heading-title elementor-size-default elementor-inline-editing pen\" data-elementor-setting-key=\"title\" data-pen-placeholder=\"Ide \u00edrj...\" style=\"border: 0px; outline-color: currentcolor; outline-style: none; vertical-align: baseline; clear: both;\">2023\/II. fordul\u00f3<br>Ny\u00e1ri Eredm\u00e9nyek<\/span><\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1815f496 elementor-widget elementor-widget-heading\" data-id=\"1815f496\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Digit\u00e1lis Kereskedelmi K\u00f6rk\u00e9p 2023<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-efc9126 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"efc9126\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 25-04-2024 *\/\n.elementor-widget-image-box .elementor-image-box-content{width:100%}@media (min-width:768px){.elementor-widget-image-box.elementor-position-left .elementor-image-box-wrapper,.elementor-widget-image-box.elementor-position-right .elementor-image-box-wrapper{display:flex}.elementor-widget-image-box.elementor-position-right .elementor-image-box-wrapper{text-align:end;flex-direction:row-reverse}.elementor-widget-image-box.elementor-position-left .elementor-image-box-wrapper{text-align:start;flex-direction:row}.elementor-widget-image-box.elementor-position-top .elementor-image-box-img{margin:auto}.elementor-widget-image-box.elementor-vertical-align-top .elementor-image-box-wrapper{align-items:flex-start}.elementor-widget-image-box.elementor-vertical-align-middle .elementor-image-box-wrapper{align-items:center}.elementor-widget-image-box.elementor-vertical-align-bottom .elementor-image-box-wrapper{align-items:flex-end}}@media (max-width:767px){.elementor-widget-image-box .elementor-image-box-img{margin-left:auto!important;margin-right:auto!important;margin-bottom:15px}}.elementor-widget-image-box .elementor-image-box-img{display:inline-block}.elementor-widget-image-box .elementor-image-box-title a{color:inherit}.elementor-widget-image-box .elementor-image-box-wrapper{text-align:center}.elementor-widget-image-box .elementor-image-box-description{margin:0}<\/style><div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"147\" height=\"104\" src=\"https:\/\/ekerkutatas.hu\/wp-content\/uploads\/2023\/03\/mc_symbol_opt_73_2x.png\" class=\"attachment-medium size-medium wp-image-1448\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">powered by Mastercard<\/h3><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-157e4e82 elementor-widget elementor-widget-heading\" data-id=\"157e4e82\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Sikeresen lez\u00e1rult kutat\u00e1sunk m\u00e1sodik fordul\u00f3j\u00e1nak ki\u00e9rt\u00e9kel\u00e9se.<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13f7cd35 elementor-widget elementor-widget-spacer\" data-id=\"13f7cd35\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b31adf4 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b31adf4\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f9ed775\" data-id=\"f9ed775\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9a62e4b elementor-widget elementor-widget-spacer\" data-id=\"9a62e4b\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d4dff25 elementor-widget elementor-widget-heading\" data-id=\"d4dff25\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Tov\u00e1bb polariz\u00e1l\u00f3dik a hazai e-kereskedelem<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61249c8 elementor-widget elementor-widget-heading\" data-id=\"61249c8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Infl\u00e1ci\u00f3 alatti f\u00e9l\u00e9ves forgalomb\u0151v\u00fcl\u00e9s, t\u00f6retlen\u00fcl emelked\u0151 rendel\u00e9si frekvencia, stagn\u00e1l\u00f3 belf\u00f6ldi piac \u00e9s \u00e9l\u00e9nk\u00fcl\u0151 import forgalom jellemzi az online kiskereskedelem idei els\u0151 hat h\u00f3napj\u00e1t.<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6b02513 elementor-widget elementor-widget-text-editor\" data-id=\"6b02513\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 25-04-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">A GKID \u00e9s a Mastercard m\u00e9r\u00e9sei alapj\u00e1n<\/strong>\u00a0az online kiskereskedelem mintegy\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">631 milli\u00e1rd forintos brutt\u00f3 forgalmat<\/strong>\u00a0\u00e9rt el az\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">els\u0151 f\u00e9l\u00e9vben<\/strong>, ami<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">\u00a08,8%-os n\u00f6veked\u00e9st jelent az el\u0151z\u0151 \u00e9v azonos id\u0151szak\u00e1hoz k\u00e9pest<\/strong>. M\u00edg az els\u0151 negyed\u00e9vben 7,7%-kal, addig a m\u00e1sodik negyed\u00e9vben m\u00e1r 9,8%-kal n\u0151tt a tavalyi \u00e9vhez k\u00e9pest a webes \u00e9rt\u00e9kes\u00edt\u00e9s forgalma. B\u00e1r a n\u00f6veked\u00e9s \u00f6nmag\u00e1ban b\u00edztat\u00f3, az infl\u00e1ci\u00f3t is figyelembe v\u00e9ve, ez a b\u0151v\u00fcl\u00e9s re\u00e1l\u00e9rt\u00e9ken val\u00f3j\u00e1ban m\u00e1r visszaes\u00e9st jelent a szektornak. Emellett a n\u00f6veked\u00e9shez a keresked\u0151i mix v\u00e1ltoz\u00e1sa is hozz\u00e1j\u00e1rul:<\/p><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; font-family: 'GKID title'; color: #ef8f02; animation: 0s !important;\">\u201eA magyar e-kereskedelmi piac n\u00f6veked\u00e9s\u00e9t jelenleg f\u0151leg a k\u00fclf\u00f6ldi, nem Magyarorsz\u00e1gon m\u0171k\u00f6d\u0151 e-keresked\u0151k hajtj\u00e1k. A belf\u00f6ldi c\u00e9gek online forgalma ink\u00e1bb egy stagn\u00e1l\u00f3, vagy enyh\u00e9n cs\u00f6kken\u0151 p\u00e1ly\u00e1n van\u201d<\/span><\/p><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\">\u2013 \u00e9rt\u00e9kelte a piac els\u0151 f\u00e9l\u00e9ves n\u00f6veked\u00e9se m\u00f6g\u00f6tti okokat\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">Madar Norbert<\/strong>, a kutat\u00e1st k\u00e9sz\u00edt\u0151\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">GKID<\/strong>\u00a0vezet\u0151 tan\u00e1csad\u00f3ja \u00e9s partnere.<\/p><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-4392 alignnone size-full\" style=\"margin: 0px; padding: 0px; border-width: 0px; border-style: none; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\" src=\"https:\/\/gkid.hu\/wp-content\/uploads\/DKK_2023_II_MN.jpg\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 2000px, 100vw\" srcset=\"https:\/\/gkid.hu\/wp-content\/uploads\/DKK_2023_II_MN.jpg 2000w, https:\/\/gkid.hu\/wp-content\/uploads\/DKK_2023_II_MN-1280x295.jpg 1280w, https:\/\/gkid.hu\/wp-content\/uploads\/DKK_2023_II_MN-980x226.jpg 980w, https:\/\/gkid.hu\/wp-content\/uploads\/DKK_2023_II_MN-480x111.jpg 480w\" alt=\"\" width=\"2000\" height=\"461\" data-wp-editing=\"1\" \/><\/p><h3 style=\"font-style: normal; margin-bottom: 0px; padding-bottom: 10px; font-size: 18px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #252525; line-height: 1.2em; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; caret-color: #252525; animation: 0s !important;\"><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #00ccff; font-family: 'GKID title'; font-weight: normal; animation: 0s !important;\">A COVID el\u0151tti szintre esett vissza az online \u00e9rt\u00e9kes\u00edt\u00e9s kereskedelmen bel\u00fcli s\u00falya<\/span><\/h3><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\">A 2022-es 9,6%-os ar\u00e1nyr\u00f3l\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">2023 els\u0151 f\u00e9l\u00e9v\u00e9re 8,7%-ra cs\u00f6kkent az online s\u00falya a teljes kiskereskedelmen bel\u00fcl<\/strong>\u00a0\u2013 amely szinten\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">utolj\u00e1ra 2020-ban, a pand\u00e9mia kezdeti id\u0151szak\u00e1ban volt<\/strong>\u00a0az online piac. A tov\u00e1bbi cs\u00f6kken\u00e9st els\u0151sorban az \u00e9lelmiszer-infl\u00e1ci\u00f3 hat\u00e1s\u00e1ra n\u00f6vekv\u0151 hagyom\u00e1nyos kereskedelem adja, mik\u00f6zben az \u00e9lelmiszer kateg\u00f3ria e-kereskedelmen bel\u00fcli s\u00falya csek\u00e9ly, mind\u00f6ssze 2%-os.<\/p><h3 style=\"font-style: normal; margin-bottom: 0px; padding-bottom: 10px; font-size: 18px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #252525; line-height: 1.2em; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; caret-color: #252525; animation: 0s !important;\"><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #00ccff; font-family: 'GKID title'; font-weight: normal; animation: 0s !important;\">2023 els\u0151 hat h\u00f3napj\u00e1ban megt\u00f6rt a n\u00f6veked\u00e9s sok \u00e9ve tart\u00f3 lend\u00fclete<\/span><\/h3><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\">2023 els\u0151 f\u00e9l\u00e9ve az online kiskereskedelem szerepl\u0151inek egyfajta\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">sokkhat\u00e1ssal<\/strong>\u00a0\u00e9rt fel. A tavaly ny\u00e1ron bejelentett, \u00e1m az \u0151szi-t\u00e9li id\u0151szakban val\u00f3s\u00e1gg\u00e1 v\u00e1lt energia\u00e1rak ut\u00e1n\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">az idei \u00e9v elej\u00e9n \u00e9rt cs\u00facs\u00e1ra az infl\u00e1ci\u00f3s sokk is<\/strong>, ami visszafogta a lakoss\u00e1g k\u00f6lt\u00e9seit \u00e9s egy\u00fattal visszaterelte a v\u00e1s\u00e1rl\u00f3kat a hagyom\u00e1nyos \u00fczletekbe. B\u00e1r\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">az online v\u00e1s\u00e1rl\u00f3i r\u00e9teg az \u00e1tlagos h\u00e1ztart\u00e1sokn\u00e1l jobb anyagi helyzetben van, a re\u00e1lb\u00e9r-cs\u00f6kken\u00e9s szinte mindenkit \u00e9rintett, \u00edgy az elm\u00falt h\u00f3napokban a jobb anyagi helyzetben lev\u0151k is \u00f3vatosabban, megfontoltabban k\u00f6lt\u00f6ttek\u00a0<\/strong>\u2013 ez a fogyaszt\u00f3i magatart\u00e1s pedig nem kedvezett az online forgalomnak.<\/p><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">Erre a kisz\u00e1m\u00edthatatlans\u00e1gokkal tark\u00edtott id\u0151szakra az online keresked\u0151k nem voltak kell\u0151en felk\u00e9sz\u00fclve.<\/strong>\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">A visszafogott k\u00f6lt\u00e9s \u00e9s az egy\u00e9bk\u00e9nt is magas tavalyi b\u00e1zis l\u00e9nyegesen gyeng\u00e9bb els\u0151 negyed\u00e9ves eredm\u00e9nyt hozott<\/strong>, megt\u00f6rve a l\u00e1tv\u00e1nyos n\u00f6veked\u00e9s lend\u00fclet\u00e9t.<\/p><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">Az\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">els\u0151 negyed\u00e9v jelentette m\u00e9lypont<\/strong>\u00a0ut\u00e1n\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">a m\u00e1sodik negyed\u00e9v m\u00e1r a javul\u00e1s jeleit mutatta<\/strong>, mind forgalom, mind rendel\u00e9ssz\u00e1m tekintet\u00e9ben. Ez r\u00e9szben a\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">v\u00e1s\u00e1rl\u00f3k alkalmazkod\u00e1sa<\/strong>, r\u00e9szben a\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">trendfordul\u00f3n t\u00faljut\u00f3 \u00e9s javul\u00f3 gazdas\u00e1gi mutat\u00f3knak<\/strong>\u00a0k\u00f6sz\u00f6nhet\u0151.<\/span><\/p><h3 style=\"font-style: normal; margin-bottom: 0px; padding-bottom: 10px; font-size: 18px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #252525; line-height: 1.2em; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; caret-color: #252525; animation: 0s !important;\"><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #00ccff; font-family: 'GKID title'; font-weight: normal; animation: 0s !important;\">Koncentr\u00e1l\u00f3dik a forgalom<\/span><\/h3><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\">Az elm\u00falt h\u00f3napok magasabb infl\u00e1ci\u00f3s k\u00f6rnyezete nagyobb v\u00e1s\u00e1rl\u00f3i tudatoss\u00e1got eredm\u00e9nyezett, ami legink\u00e1bb az\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">\u00e1r\u00e9rz\u00e9kenys\u00e9gben<\/strong>\u00a0\u00e9s a felkeresett online \u00e9s hagyom\u00e1nyos boltok sz\u00e1m\u00e1ban jelentkezett.\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">A v\u00e1s\u00e1rl\u00f3k kevesebb \u00fczletben v\u00e1s\u00e1rolnak \u00e9s v\u00e1laszt\u00e1sukban nagyobb szerepet j\u00e1tszik az \u00e1r.\u00a0<\/strong><\/p><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\">Ez\u00e1ltal az\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">e-kereskedelmi piac rendk\u00edv\u00fcli m\u00f3don polariz\u00e1ltt\u00e1 v\u00e1lt. A v\u00e1s\u00e1rl\u00f3k \u00e9s a forgalom is egyenl\u0151tlen\u00fcl koncentr\u00e1l\u00f3dik egyes szerepl\u0151k \u00e9s term\u00e9kkateg\u00f3ri\u00e1k k\u00f6r\u00fcl, valamint a sokszor jobb v\u00e1s\u00e1rl\u00f3i \u00e9lm\u00e9nyt ny\u00fajt\u00f3, k\u00fclf\u00f6ldi e-keresked\u0151k ir\u00e1ny\u00e1ba.<\/strong><\/p><blockquote style=\"font-style: normal; margin: 20px 0px 30px; padding-right: 0px; padding-bottom: 0px; padding-left: 20px; border-left-width: 5px; border-style: none none none solid; border-color: #00b0f0; border-image-source: none; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; quotes: none; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><p style=\"font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\"><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #ef8f02; font-family: 'GKID title'; animation: 0s !important;\">\u201eAz\u00e1ltal, hogy az e-kereskedelmi piac n\u00f6veked\u00e9se imm\u00e1r m\u00e1sf\u00e9l \u00e9ve alatta marad az infl\u00e1ci\u00f3nak, a keresked\u0151k teljesen \u00faj, kor\u00e1bban ismeretlen vizeken eveznek \u2013 m\u00edg kor\u00e1bban a lend\u00fclet alapb\u00f3l adott volt, \u00e9s folyamatosan volt sz\u00e9l a vitorl\u00e1ban, mostanra a k\u00f6r\u00fclm\u00e9nyek vihaross\u00e1 v\u00e1ltak. Ez pedig felsz\u00ednre hozta a keresked\u0151k k\u00f6z\u00f6tti, f\u0151leg szolg\u00e1ltat\u00e1si sz\u00ednvonalbeli \u00e9s \u00fcgyf\u00e9l\u00e9lm\u00e9ny ter\u00e9n megmutatkoz\u00f3 k\u00fcl\u00f6nbs\u00e9geket\u201d<\/span><\/p><\/blockquote><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\">\u2013 \u00f6sszegezte a kialakult helyzetet<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">\u00a0Szetnics L\u00e1szl\u00f3<\/strong>, a<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">\u00a0Mastercard<\/strong>\u00a0digit\u00e1lis szolg\u00e1ltat\u00e1sok\u00e9rt \u00e9s term\u00e9kek\u00e9rt felel\u0151s region\u00e1lis vezet\u0151je.<\/p><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><img decoding=\"async\" class=\"wp-image-4393 aligncenter size-full\" style=\"margin-top: 0px; margin-bottom: 0px; padding: 0px; border-width: 0px; border-style: none; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\" src=\"https:\/\/gkid.hu\/wp-content\/uploads\/DKK_2023_II_SZL.jpg\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 2000px, 100vw\" srcset=\"https:\/\/gkid.hu\/wp-content\/uploads\/DKK_2023_II_SZL.jpg 2000w, https:\/\/gkid.hu\/wp-content\/uploads\/DKK_2023_II_SZL-1280x295.jpg 1280w, https:\/\/gkid.hu\/wp-content\/uploads\/DKK_2023_II_SZL-980x226.jpg 980w, https:\/\/gkid.hu\/wp-content\/uploads\/DKK_2023_II_SZL-480x111.jpg 480w\" alt=\"\" width=\"2000\" height=\"461\" \/><\/p><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; font-size: 18px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #00ccff; font-family: 'GKID title'; animation: 0s !important;\">Az e-keresked\u0151k optimist\u00e1k<\/span><\/p><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\">A\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">GKID \u00e9s Mastercard \u00e1ltal k\u00e9sz\u00edtett Digit\u00e1lis Kereskedelmi K\u00f6rk\u00e9p ny\u00e1ri m\u00e9r\u00e9sei szerint az online kiskeresked\u0151k<\/strong>\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">31%-\u00e1n\u00e1l<\/strong><strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">cs\u00f6kkent a forgalom az els\u0151 hat h\u00f3napban\u00a0<\/strong>a tavalyi \u00e9v hasonl\u00f3 id\u0151szak\u00e1hoz k\u00e9pest, m\u00edg 43%-uk sz\u00e1molt be n\u00f6veked\u00e9sr\u0151l. Az el\u0151zetes \u00fczleti tervekhez k\u00e9pest azonban alig 20% eset\u00e9ben lett magasabb az els\u0151 f\u00e9l\u00e9ves online forgalom a kor\u00e1bban v\u00e1rtn\u00e1l \u00e9s \u00f6sszesen 4,1%-kal maradt el a tervezett n\u00f6veked\u00e9s a v\u00e9g\u00fcl megval\u00f3sult b\u0151v\u00fcl\u00e9s m\u00e9rt\u00e9k\u00e9t\u0151l, ami \u2013 ha teljes\u00fcl \u2013\u00a08,8% helyett 13,2%-os b\u0151v\u00fcl\u00e9st eredm\u00e9nyezett volna a piac sz\u00e1m\u00e1ra.<\/p><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\">2023 eg\u00e9sz\u00e9re az online keresked\u0151k 53%-a n\u00f6veked\u00e9st v\u00e1r, m\u00edg 28% cs\u00f6kken\u00e9st. Ez\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">\u00e1tlagosan 11-12%-os \u00e9ves b\u0151v\u00fcl\u00e9st jelentene a piac sz\u00e1m\u00e1ra<\/strong>. 2023 h\u00e1tral\u00e9v\u0151 r\u00e9sz\u00e9ben legink\u00e1bb a tov\u00e1bbi infl\u00e1ci\u00f3t\u00f3l \u00e9s v\u00e1s\u00e1rl\u00f3er\u0151 cs\u00f6kken\u00e9st\u0151l tartanak a keresked\u0151k, mik\u00f6zben a piaci folyamatok tekintet\u00e9ben a beszerz\u00e9si \u00e1rak folyamatos n\u00f6veked\u00e9se \u00e9s a\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">v\u00e1s\u00e1rl\u00f3k olcs\u00f3bb term\u00e9kekre val\u00f3 \u00e1tszok\u00e1sa<\/strong>\u00a0jelenti a legnagyobb kock\u00e1zatot az online \u00e9rt\u00e9kes\u00edt\u00e9s sz\u00e1m\u00e1ra. Tekintettel arra, hogy 2023 els\u0151 f\u00e9l\u00e9v\u00e9ben a v\u00e1s\u00e1rl\u00e1sok sz\u00e1ma jobban n\u0151tt a forgalomn\u00e1l, ez a f\u00e9lelem val\u00f3s, hiszen az\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">al\u00e1v\u00e1s\u00e1rl\u00e1s<\/strong>\u00a0jelens\u00e9g\u00e9nek hat\u00e1s\u00e1t t\u00fckr\u00f6zi.<\/p><h3 style=\"font-style: normal; margin-bottom: 0px; padding-bottom: 10px; font-size: 18px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #252525; line-height: 1.2em; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; caret-color: #252525; animation: 0s !important;\"><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #00ccff; font-family: 'GKID title'; font-weight: normal; animation: 0s !important;\">Tov\u00e1bb cs\u00f6kken a k\u00e9szp\u00e9nz s\u00falya<\/span><\/h3><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">A Magyarorsz\u00e1gon m\u0171k\u00f6d\u0151 web\u00e1ruh\u00e1zak m\u00e1r 85%-a k\u00edn\u00e1l online k\u00e1rty\u00e1s fizet\u00e9st, 11%-\u00e1l pedig m\u00e1r a k\u00e9nyelmesebb v\u00e1s\u00e1rl\u00f3i \u00e9lm\u00e9ny \u00e9rdek\u00e9ben lehet\u0151s\u00e9g van a k\u00e1rtyaadatok ment\u00e9s\u00e9re is.<\/strong><\/p><blockquote style=\"font-style: normal; margin: 20px 0px 30px; padding-right: 0px; padding-bottom: 0px; padding-left: 20px; border-left-width: 5px; border-style: none none none solid; border-color: #00b0f0; border-image-source: none; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; quotes: none; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><p style=\"font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\"><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #ef8f02; font-family: 'GKID title'; animation: 0s !important;\">\u201eAz elektronikus fizet\u00e9s t\u00e9rnyer\u00e9se az online rendel\u00e9sek kiegyenl\u00edt\u00e9s\u00e9n\u00e9l is tetten \u00e9rthet\u0151: 2023 els\u0151 6 h\u00f3napj\u00e1ban az e-kereskedelmi tranzakci\u00f3k 68,8%-a m\u00e1r elektronikus fizet\u00e9ssel ker\u00fcl kiegyenl\u00edt\u00e9sre. A k\u00fcl\u00f6nb\u00f6z\u0151 fizet\u00e9si megold\u00e1sok k\u00f6z\u00fcl a legnagyobb r\u00e9szesed\u00e9se az online fizet\u00e9snek van melynek ar\u00e1nya m\u00e1r 37,3%. Az ut\u00e1nv\u00e9tes tranzakci\u00f3k \u00f6sszes\u00edtett s\u00falya pedig 56,4%-ra cs\u00f6kkent a tavaszi 60,5%-r\u00f3l.\u201d<\/span><\/p><\/blockquote><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\">\u2013\u00a0<span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">foglalta \u00f6ssze a piaci folyamatokat<\/span>\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">Szetnics L\u00e1szl\u00f3<\/strong><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">.<\/span><\/p><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\">Az ut\u00e1nv\u00e9tes tranzakci\u00f3k cs\u00f6kkent\u00e9s\u00e9nek \u00e9rdek\u00e9ben m\u00e1r a magyar piacon m\u0171k\u00f6d\u0151\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">web\u00e1ruh\u00e1zak 80%-a alkalmaz valamilyen fel\u00e1rat, ennek \u00e1tlagos m\u00e9rt\u00e9ke 2023 els\u0151 f\u00e9l\u00e9v\u00e9ben 362 Ft volt.<\/strong><\/p><h3 style=\"font-style: normal; margin-bottom: 0px; padding-bottom: 10px; font-size: 18px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #252525; line-height: 1.2em; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; caret-color: #252525; animation: 0s !important;\"><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #00ccff; font-family: 'GKID title'; font-weight: normal; animation: 0s !important;\">M\u00e1r minden \u00f6t\u00f6dik e-keresked\u0151t \u00e9rt kibert\u00e1mad\u00e1s<\/span><\/h3><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\">A magyar e-kereskedelmi piacon m\u0171k\u00f6d\u0151\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">web\u00e1ruh\u00e1zak 20%-a m\u00e1r tapasztalt valamilyen kibert\u00e1mad\u00e1st<\/strong>, 4% r\u00e1ad\u00e1sul m\u00e1r 5-n\u00e9l t\u00f6bb alkalommal volt k\u00e9nytelen elszenvedni ilyen t\u00e1mad\u00e1st. \u00c9rdekess\u00e9g, hogy\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">csup\u00e1n 10-b\u0151l 4 keresked\u0151 (42%) biztos abban, hogy nem t\u00f6rt\u00e9nt m\u00e9g ilyen incidens<\/strong>, \u00e9s m\u00e9g ugyanennyi e-keresked\u0151 jelezte, hogy ha t\u00f6rt\u00e9nt is v\u00e9lhet\u0151en nem vett\u00e9k \u00e9szre.<\/p><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">A t\u00e1mad\u00e1sok legnagyobb r\u00e9sze terhel\u00e9ses (45%) vagy adathaszn\u00e1lattal \u00f6sszef\u00fcgg\u0151\u00a0<\/strong>(38%), ez ut\u00f3bbi kifejezetten jellemz\u0151 a magasabb forgalm\u00fa web\u00e1ruh\u00e1zak k\u00f6z\u00f6tt (87%).<span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">\u00a0\u00a0<\/span>A keresked\u0151k k\u00f6zel negyede tapasztalt m\u00e1r vissza\u00e9l\u00e9st a k\u00f6z\u00f6ss\u00e9gi m\u00e9dia fel\u00fcletei kapcs\u00e1n (24%) \u00e9s 6% a weboldal kl\u00f3noz\u00e1s\u00e1val is szembes\u00fclt m\u00e1r.<\/p><blockquote style=\"font-style: normal; margin: 20px 0px 30px; padding-right: 0px; padding-bottom: 0px; padding-left: 20px; border-left-width: 5px; border-style: none none none solid; border-color: #00b0f0; border-image-source: none; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; quotes: none; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><p style=\"font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\"><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #ef8f02; font-family: 'GKID title'; animation: 0s !important;\">\u201eNem csak Magyarorsz\u00e1gon, de glob\u00e1lisan is azt l\u00e1tjuk, hogy a digitaliz\u00e1ci\u00f3 elterjed\u00e9s\u00e9vel egy\u00fctt ugr\u00e1sszer\u0171en n\u0151tt a kibert\u00e1mad\u00e1sok sz\u00e1ma is. R\u00e1ad\u00e1sul a m\u00f3dszerek minden eddigin\u00e9l kifinomultabbak, modern technol\u00f3gia \u00e9s szervezeti szinten m\u0171k\u00f6d\u0151 csal\u00f3k \u00e1llnak m\u00f6g\u00f6tt\u00fck, \u00edgy a kor\u00e1bban megszokott v\u00e9delmi megold\u00e1sok m\u00e1r nem jelentenek teljes biztons\u00e1got. Nagyon fontos, hogy a v\u00e1llalkoz\u00e1sok \u2013 m\u00e9ret\u00fckt\u0151l f\u00fcggetlen\u00fcl \u2013 tudatosabban foglalkozzanak ezzel a k\u00e9rd\u00e9ssel \u00e9s ha sz\u00fcks\u00e9ges, fejlesszenek ezen a ter\u00fcleten. Lehet, hogy ez most m\u00e9g komoly befektet\u00e9snek t\u0171nik, de a lehets\u00e9ges anyagi vesztes\u00e9gek mellett reput\u00e1ci\u00f3s k\u00e9rd\u00e9ss\u00e9 is v\u00e1lt, hogy egy adott webshopban biztons\u00e1gban vannak-e a v\u00e1s\u00e1rl\u00f3 adatai.\u201d<\/span><\/p><\/blockquote><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\">\u2013 \u00e9rt\u00e9kelte a kibert\u00e1mad\u00e1sok n\u00f6vekv\u0151 kock\u00e1zat\u00e1t\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">Nemes M\u00e1t\u00e9<\/strong>, a\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">Mastercard<\/strong>\u00a0kiberbiztons\u00e1g\u00e9rt felel\u0151s term\u00e9kmenedzser szak\u00e9rt\u0151je.<\/p><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-4394 aligncenter size-full\" style=\"margin-top: 0px; margin-bottom: 0px; padding: 0px; border-width: 0px; border-style: none; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\" src=\"https:\/\/gkid.hu\/wp-content\/uploads\/DKK_2023_II_NM.jpg\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 2000px, 100vw\" srcset=\"https:\/\/gkid.hu\/wp-content\/uploads\/DKK_2023_II_NM.jpg 2000w, https:\/\/gkid.hu\/wp-content\/uploads\/DKK_2023_II_NM-1280x295.jpg 1280w, https:\/\/gkid.hu\/wp-content\/uploads\/DKK_2023_II_NM-980x226.jpg 980w, https:\/\/gkid.hu\/wp-content\/uploads\/DKK_2023_II_NM-480x111.jpg 480w\" alt=\"\" width=\"2000\" height=\"461\" \/><\/p><h3 style=\"font-style: normal; margin-bottom: 0px; padding-bottom: 10px; font-size: 18px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #252525; line-height: 1.2em; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; caret-color: #252525; animation: 0s !important;\"><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #00ccff; font-family: 'GKID title'; font-weight: normal; animation: 0s !important;\">Egyre nehezebb \u00faj v\u00e1s\u00e1rl\u00f3kat szerezni<\/span><\/h3><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\">Nagyon\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">vegyes a k\u00e9p abban a tekintetben, hogy a v\u00e1laszad\u00f3 e-keresked\u0151k mik\u00e9nt v\u00e9lekednek a v\u00e1s\u00e1rl\u00f3er\u0151 v\u00e1rhat\u00f3 alakul\u00e1s\u00e1r\u00f3l:<\/strong>\u00a037% szerint nem v\u00e1rhat\u00f3 \u00e9rdemi v\u00e1ltoz\u00e1s, 23% kisebb roml\u00e1st v\u00e1r, m\u00edg 33% kisebb javul\u00e1sra sz\u00e1m\u00edt. A nagym\u00e9rt\u00e9k\u0171 roml\u00e1st (9%) vagy nagym\u00e9rt\u00e9k\u0171 javul\u00e1st (1%) v\u00e1r\u00f3k ar\u00e1nya alacsonyabb.\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">A 2023-as \u00fcnnepi szezon eg\u00e9sz\u00e9vel kapcsolatban kiss\u00e9 bor\u00fal\u00e1t\u00f3bbak a v\u00e1laszad\u00f3k<\/strong>\u00a0\u2013 tavalyihoz k\u00e9pest. 43% kis m\u00e9rt\u00e9kben roml\u00f3, tov\u00e1bbi 8% pedig nagym\u00e9rt\u00e9kben roml\u00f3 v\u00e1s\u00e1rl\u00f3er\u0151vel sz\u00e1mol, teh\u00e1t minden m\u00e1sodik v\u00e1laszad\u00f3 a tavalyin\u00e1l gyeng\u00e9bb keresletet v\u00e1r. Csak 31% v\u00e1r kisebb, m\u00edg 2% jelent\u0151sebb javul\u00e1st.<\/p><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">A gazdas\u00e1gi hat\u00e1sok k\u00f6z\u00f6tt az e-keresked\u0151k legink\u00e1bb az infl\u00e1ci\u00f3t (75%), \u00e9s a v\u00e1s\u00e1rl\u00f3er\u0151 cs\u00f6kken\u00e9s\u00e9t (69%) tekintik kock\u00e1zatnak<\/strong>, m\u00edg a gyenge forint \u00e1rfolyam (48%) \u00e9s az er\u0151sen ingadoz\u00f3 \u00e1rfolyam (42% csak a v\u00e1laszad\u00f3k fel\u00e9t \u00e9rinti. Legkev\u00e9sb\u00e9 az alapanyaghi\u00e1ny (3%) \u00e9s a munkaer\u0151hi\u00e1ny (11%) jelent kock\u00e1zatot a web\u00e1ruh\u00e1zak v\u00e9lem\u00e9nye szerint.<\/p><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">A n\u00f6veked\u00e9s bels\u0151 korl\u00e1taik\u00e9nt \u2013 \u00f6sszhangban a v\u00e1s\u00e1rl\u00f3er\u0151 cs\u00f6kken\u00e9s\u00e9vel \u2013 legink\u00e1bb az \u00faj v\u00e1s\u00e1rl\u00f3k szerz\u00e9s\u00e9t (47%) l\u00e1tj\u00e1k az e-keresked\u0151k<\/strong><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">, emellett \u2013 illetve ezzel szint\u00e9n \u00f6sszef\u00fcgg\u00e9sben \u2013 kiemelked\u0151 probl\u00e9m\u00e1nak \u00e9rzik a keresked\u0151k a hat\u00e9kony marketinget is (38%).<\/span><\/p><div style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; font-size: 15px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><h3 style=\"margin-bottom: 0px; padding-bottom: 10px; font-size: 18px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #252525; line-height: 1.2em; font-style: normal; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #00ccff; font-family: 'GKID title'; font-weight: normal; animation: 0s !important;\">A hagyom\u00e1nyos bolti v\u00e1s\u00e1rl\u00e1ssal szemben kell val\u00f3s \u00e9rt\u00e9kaj\u00e1nlatot adni<\/span><\/h3><\/div><blockquote style=\"font-style: normal; margin: 20px 0px 30px; padding-right: 0px; padding-bottom: 0px; padding-left: 20px; border-left-width: 5px; border-style: none none none solid; border-color: #00b0f0; border-image-source: none; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; quotes: none; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><p style=\"font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\"><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #ef8f02; font-family: 'GKID title'; animation: 0s !important;\">\u201e2023 els\u0151 f\u00e9l\u00e9ve az online FMCG szektorban is felem\u00e1s eredm\u00e9nyeket hozott, ebben a szegmensben minden m\u00e1s term\u00e9kkateg\u00f3ri\u00e1n\u00e1l jobban kirajzol\u00f3dik a hagyom\u00e1nyos boltok ir\u00e1ny\u00e1ba t\u00f6rt\u00e9n\u0151 visszaterel\u0151d\u00e9s. Emiatt a vezet\u0151 online FMCG szerepl\u0151k els\u0151sorban nem is egym\u00e1ssal versenyeznek a v\u00e1s\u00e1rl\u00f3k\u00e9rt, hanem az hagyom\u00e1nyos \u00fczletekkel szemben kell \u00e9rt\u00e9kaj\u00e1nlatot k\u00edn\u00e1lniuk\u201d<\/span><\/p><\/blockquote><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\">\u2013 jellemzi a piaci k\u00f6r\u00fclm\u00e9nyeket<b style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">\u00a0Madar Norbert.<\/b><\/p><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">Az online FMCG kateg\u00f3ri\u00e1ba tartoz\u00f3 term\u00e9kek forgalma 2022-ben 18%-os emelked\u00e9st k\u00f6vet\u0151en el\u00e9rte a brutt\u00f3 164 milli\u00e1rd forintot.<\/strong>\u00a0A h\u00e1rom legnagyobb online FMCG szerepl\u0151 (<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">Kifli, Tesco, Auchan<\/strong>)\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">a szektor forgalm\u00e1nak 43%-\u00e9rt felel<\/strong>, a TOP10 keresked\u0151 egy\u00fctt pedig mintegy 65%-\u00e1\u00e9rt, \u00edgy\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">a legnagyobb szerepel\u0151k \u00fczleti d\u00f6nt\u00e9sei az \u00e1tlagosn\u00e1l is nagyobb hat\u00e1st gyakorolnak a szektorra.<\/strong><\/p><div style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; font-size: 15px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><h3 style=\"margin-bottom: 0px; padding-bottom: 10px; font-size: 18px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #252525; line-height: 1.2em; font-style: normal; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #00ccff; font-family: 'GKID title'; font-weight: normal; animation: 0s !important;\">F\u00e9l \u00e9v alatt 9%-kal cs\u00f6kkent az online FMCG v\u00e1s\u00e1rl\u00f3k sz\u00e1ma<\/span><\/h3><\/div><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">Az \u00e9lelmiszerek \u00e1r\u00e1nak rendk\u00edv\u00fcli n\u00f6veked\u00e9se az elm\u00falt f\u00e9l\u00e9v sor\u00e1n egy\u00e9rtelm\u0171en a hagyom\u00e1nyos boltok fel\u00e9 terelte a v\u00e1s\u00e1rl\u00f3kat.<\/strong>\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">Az online \u00e9lelmiszert akt\u00edvan v\u00e1s\u00e1rl\u00f3k k\u00f6re \u00edgy f\u00e9l \u00e9v alatt k\u00f6zel 9%-kal cs\u00f6kkent<\/strong>\u00a0\u2013 m\u00e9g annak ellen\u00e9re is, hogy k\u00f6zben a teljes online v\u00e1s\u00e1rl\u00f3i sokas\u00e1g folyamatosan b\u0151v\u00fclt. A\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">jelenleg 550 ezer f\u0151 k\u00f6r\u00fcli<\/strong>\u00a0v\u00e1s\u00e1rl\u00f3i b\u00e1zis m\u00e1r egy olyan k\u00f6rt takar, amely magasabb j\u00f6vedelmi helyzettel jellemezhet\u0151, \u00e9s\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">els\u0151sorban k\u00e9nyelmi okokb\u00f3l v\u00e1s\u00e1rol online.<\/strong>\u00a0Ez a r\u00e9teg \u2013 b\u00e1r m\u00e9ret\u00e9ben cs\u00f6kkent \u2013 az elm\u00falt f\u00e9l \u00e9vben is n\u00f6velni tudta a v\u00e1s\u00e1rl\u00e1si gyakoris\u00e1g\u00e1t, azaz\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">aki akt\u00edv v\u00e1s\u00e1rl\u00f3, az egyre t\u00f6bbet rendel, mik\u00f6zben kev\u00e9sb\u00e9 cs\u00e1b\u00edthat\u00f3 el a megszokott, bev\u00e1lt keresked\u0151j\u00e9t\u0151l.\u00a0<\/strong><\/p><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\">\u00cdgy\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">azok az FMCG keresked\u0151k tudtak sikeresek lenni online, akik meg\u00e9rtik a v\u00e1s\u00e1rl\u00f3k ig\u00e9nyeit, \u00e9s a megrendel\u00e9st\u0151l a kisz\u00e1ll\u00edt\u00e1sig magas v\u00e1s\u00e1rl\u00f3i \u00e9lm\u00e9nyt ny\u00fajtanak<\/strong>\u00a0\u2013 \u00e1m ahogyan kialakult az egyes c\u00e9gek v\u00e1s\u00e1rl\u00f3i k\u00f6re, \u00fagy lett sokkal nehezebb az \u00e1tcs\u00e1b\u00edt\u00e1s mind m\u00e1s keresked\u0151t\u0151l, mind a bolti v\u00e1s\u00e1rl\u00e1st\u00f3l.<\/p><h3 style=\"font-style: normal; margin-bottom: 0px; padding-bottom: 10px; font-size: 18px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #252525; line-height: 1.2em; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; caret-color: #252525; animation: 0s !important;\"><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #00ccff; font-family: 'GKID title'; font-weight: normal; animation: 0s !important;\">M\u00e1r t\u00f6bb mint 14 ezer web\u00e1ruh\u00e1z m\u00f6g\u00f6tt m\u00e1r magyar fejleszt\u00e9s\u0171 rendszerek futnak<\/span><\/h3><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\">A\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">magyar piacon m\u0171k\u00f6d\u0151 web\u00e1ruh\u00e1zak sz\u00e1ma<\/strong>\u00a0a jelenlegi gazdas\u00e1gi k\u00f6r\u00fclm\u00e9nyek k\u00f6z\u00f6tt\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">stagn\u00e1l<\/strong>, illetve bizonyos szegmensekben enyhe cs\u00f6kken\u00e9s jeleit mutatja. A teljes sokas\u00e1g m\u00e9rete meghaladja a 36 ezer webshopot, amib\u0151l imm\u00e1r\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">t\u00f6bb mint 14 ezer \u00e1ruh\u00e1zat az e-kereskedelmi piac k\u00e9t magyar b\u00e9relhet\u0151 web\u00e1ruh\u00e1z szolg\u00e1ltat\u00f3ja \u00fczemeltet:<\/strong><\/p><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\"><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #ef8f02; font-family: 'GKID title'; font-weight: normal; animation: 0s !important;\">\u201e\u00d6r\u00f6mmel l\u00e1tjuk, hogy egyre t\u00f6bb magyar keresked\u0151 hazai web\u00e1ruh\u00e1z szolg\u00e1ltat\u00f3t v\u00e1lasztva v\u00e1g bele az online \u00e9rt\u00e9kes\u00edt\u00e9sbe. Hissz\u00fck, hogy a hazai szolg\u00e1ltat\u00f3k tudnak a legt\u00f6bbet tenni a hazai keresked\u0151k\u00e9rt. Ez\u00e9rt is tartunk folyamatosan oktat\u00e1sokat, k\u00e9pz\u00e9seket, \u00e9s szervezz\u00fck meg az Ecommerce Expo-t, ami \u00f6sszefogja a teljes ipar\u00e1gat. Azonban a magyar web\u00e1ruh\u00e1z-piac m\u00e9rete lakoss\u00e1g ar\u00e1nyosan elmarad a k\u00f6rnyez\u0151 orsz\u00e1gokhoz k\u00e9pest, \u00edgy m\u00e9g t\u00f6bb hazai v\u00e1llalkoz\u00f3nak kellene kihaszn\u00e1lnia az e-kereskedelemben rejl\u0151, hatalmas potenci\u00e1lt.\u201d<\/span><\/strong><\/p><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; font-family: 'GKID text normal'; animation: 0s !important;\">\u2013 \u00e9rt\u00e9kelt\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">Rab M\u00e1t\u00e9<\/strong>, a b\u00e9relhet\u0151 web\u00e1ruh\u00e1zakat k\u00edn\u00e1l\u00f3\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">Shoprenter<\/strong>\u00a0\u00fcgyvezet\u0151 igazgat\u00f3ja.<\/span><\/p><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; font-family: 'GKID text normal'; animation: 0s !important;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-4395 aligncenter size-full\" style=\"margin-top: 0px; margin-bottom: 0px; padding: 0px; border-width: 0px; border-style: none; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\" src=\"https:\/\/gkid.hu\/wp-content\/uploads\/DKK_2023_II_RM.jpg\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 2000px, 100vw\" srcset=\"https:\/\/gkid.hu\/wp-content\/uploads\/DKK_2023_II_RM.jpg 2000w, https:\/\/gkid.hu\/wp-content\/uploads\/DKK_2023_II_RM-1280x295.jpg 1280w, https:\/\/gkid.hu\/wp-content\/uploads\/DKK_2023_II_RM-980x226.jpg 980w, https:\/\/gkid.hu\/wp-content\/uploads\/DKK_2023_II_RM-480x111.jpg 480w\" alt=\"\" width=\"2000\" height=\"461\" \/><\/span><\/p><h3 style=\"font-style: normal; margin-bottom: 0px; padding-bottom: 10px; font-size: 18px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #252525; line-height: 1.2em; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; caret-color: #252525; animation: 0s !important;\"><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; color: #00ccff; font-family: 'GKID title'; font-weight: normal; animation: 0s !important;\">Egyre t\u00f6bb magyar online v\u00e1s\u00e1rl\u00e1s \u00f6sszpontosul hat\u00e1ron t\u00fali keresked\u0151kn\u00e9l<\/span><\/h3><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\">M\u00edg az FMCG ter\u00fclet\u00e9n a boltokba val\u00f3 visszaterel\u0151d\u00e9s az egyik legnagyobb n\u00f6veked\u00e9si kock\u00e1zat, addig\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">egyre t\u00f6bb online term\u00e9kkateg\u00f3ri\u00e1ban jelent<\/strong>\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">elsz\u00edv\u00f3 hat\u00e1st<\/strong>\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">a k\u00fclf\u00f6ldi web\u00e1ruh\u00e1zak<\/strong>\u00a0soks\u00e1ga. Az elm\u00falt f\u00e9l\u00e9vben minden kor\u00e1bbin\u00e1l jobban er\u0151s\u00f6d\u0151 trend m\u00e1r nem csak a\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">ruh\u00e1zat \u00e9s divat<\/strong>\u00a0ter\u00fclet\u00e9n jelent kih\u00edv\u00e1sokat a hazai szerepl\u0151k sz\u00e1m\u00e1ra, hanem olyan nagyobb frekvenci\u00e1j\u00fa term\u00e9kek eset\u00e9n is, mint pl. az \u00e1llateledel, tart\u00f3s-\u00e9lelmiszerek, \u00e9trend-kieg\u00e9sz\u00edt\u0151k, eg\u00e9szs\u00e9g\u00fcgyi term\u00e9kek, vitaminok, t\u00e1pl\u00e1l\u00e9kkieg\u00e9sz\u00edt\u0151k.<\/p><p style=\"font-style: normal; padding-bottom: 1em; font-size: 15px; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; caret-color: #252525; color: #252525; font-family: 'Roboto Condensed', Helvetica, Arial, Lucida, sans-serif; animation: 0s !important;\"><span style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">Ezt a keresked\u0151k is \u00e9rzik, hiszen\u00a0<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">a Digit\u00e1lis Kereskedelmi K\u00f6rk\u00e9pben publik\u00e1lt adatok szerint a<\/strong><\/span><strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: none; background-position: 0% 0%; background-size: auto; background-repeat: repeat; background-attachment: scroll; background-origin: padding-box; background-clip: border-box; animation: 0s !important;\">\u00a0k\u00fclf\u00f6ldi web\u00e1ruh\u00e1zak t\u00e9rnyer\u00e9se minden harmadik magyar e-keresked\u0151 szerint n\u00f6vekv\u0151 kock\u00e1zatot jelent.<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-ee9ea29 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ee9ea29\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-24d6abe\" data-id=\"24d6abe\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a1e9f3b elementor-align-center elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"a1e9f3b\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"https:\/\/gkid.hu\/2023\/05\/15\/dkk-2023-1\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">A sajt\u00f3cikk megtekint\u00e9se<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-a94adfe elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a94adfe\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-24408c1\" data-id=\"24408c1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-843d1fd elementor-align-center elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"843d1fd\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"https:\/\/ekerkutatas.hu\/wp-content\/uploads\/2023\/05\/GKID-MC_DKK-publikus-riport-2023-I.pdf\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">R\u00f6vid kutat\u00e1si \u00f6sszefoglal\u00f3 let\u00f6lt\u00e9se<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-7de92c0 elementor-widget elementor-widget-spacer\" data-id=\"7de92c0\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-55c8136 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"55c8136\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-48cb1534\" data-id=\"48cb1534\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2e804517 elementor-widget elementor-widget-spacer\" data-id=\"2e804517\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7c77906f elementor-widget elementor-widget-heading\" data-id=\"7c77906f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">A teljes \u00f6sszefoglal\u00f3<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-3d58f591 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3d58f591\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-a26ce97\" data-id=\"a26ce97\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4b728e11 elementor-widget elementor-widget-image\" data-id=\"4b728e11\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 25-04-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/ekerkutatas.hu\/wp-content\/uploads\/2023\/05\/kitoltoknek-GKID-MC-dkk-cover-1024x576.png\" class=\"attachment-large size-large wp-image-2531\" alt=\"\" srcset=\"https:\/\/ekerkutatas.hu\/wp-content\/uploads\/2023\/05\/kitoltoknek-GKID-MC-dkk-cover-1024x576.png 1024w, https:\/\/ekerkutatas.hu\/wp-content\/uploads\/2023\/05\/kitoltoknek-GKID-MC-dkk-cover-300x169.png 300w, https:\/\/ekerkutatas.hu\/wp-content\/uploads\/2023\/05\/kitoltoknek-GKID-MC-dkk-cover-768x432.png 768w, https:\/\/ekerkutatas.hu\/wp-content\/uploads\/2023\/05\/kitoltoknek-GKID-MC-dkk-cover.png 1500w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5559bfa\" data-id=\"5559bfa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-43c9224f elementor-widget elementor-widget-heading\" data-id=\"43c9224f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span data-elementor-setting-key=\"title\" data-pen-placeholder=\"Type Here...\" style=\"border: 0px; outline-color: currentcolor; outline-style: none; vertical-align: baseline; clear: both;\">K\u00f6zel <b>60 oldal<\/b> <b>terjedelm\u0171<\/b>, \u00f6sszefoglal\u00f3 kutat\u00e1si riport a kis- \u00e9s k\u00f6zepes m\u00e9ret\u0171 web\u00e1ruh\u00e1zak sz\u00e1m\u00e1ra.<\/span><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ef51d22 elementor-widget elementor-widget-heading\" data-id=\"2ef51d22\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">\u00c1ra: 150.000 Ft* <br><span data-elementor-setting-key=\"title\" data-pen-placeholder=\"Type Here...\" style=\"outline-color: currentcolor; outline-style: none; color: rgb(0, 0, 0); font-size: 20px; border: 0px; vertical-align: baseline; clear: both;\">* a kit\u00f6lt\u0151k sz\u00e1m\u00e1ra d\u00edjmentes<\/span><\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-35edca14 elementor-align-left elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"35edca14\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"#jelentkezes\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">A teljes \u00f6sszefoglal\u00f3 megrendel\u00e9se<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-45535855 elementor-widget elementor-widget-heading\" data-id=\"45535855\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">A teljes kutat\u00e1si anyag<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5092afe2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5092afe2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-62c94164\" data-id=\"62c94164\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7f764ed6 elementor-widget elementor-widget-image\" data-id=\"7f764ed6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/ekerkutatas.hu\/wp-content\/uploads\/2023\/05\/orbp-cover-1024x576.png\" class=\"attachment-large size-large wp-image-2539\" alt=\"\" srcset=\"https:\/\/ekerkutatas.hu\/wp-content\/uploads\/2023\/05\/orbp-cover-1024x576.png 1024w, https:\/\/ekerkutatas.hu\/wp-content\/uploads\/2023\/05\/orbp-cover-300x169.png 300w, https:\/\/ekerkutatas.hu\/wp-content\/uploads\/2023\/05\/orbp-cover-768x432.png 768w, https:\/\/ekerkutatas.hu\/wp-content\/uploads\/2023\/05\/orbp-cover.png 1300w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-46ede39b\" data-id=\"46ede39b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1f674e0f elementor-widget elementor-widget-heading\" data-id=\"1f674e0f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">T<b>\u00f6bb, mint 300 oldal terjedelm\u0171<\/b>, r\u00e9szletes kutat\u00e1si anyagunk hazai \u00e9s nemzetk\u00f6zi e-keresked\u0151 v\u00e1llalatok fels\u0151vezet\u0151i, d\u00f6nt\u00e9shoz\u00f3i sz\u00e1m\u00e1ra k\u00e9sz\u00fclt. <br><br>A szolg\u00e1ltat\u00e1s r\u00e9sze az <b>eredm\u00e9nyek szem\u00e9lyre szabott \u00e9rtelmez\u00e9se<\/b>, valamint k\u00f6z\u00f6s workshop is.<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-16ca8483 elementor-widget elementor-widget-heading\" data-id=\"16ca8483\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">\u00c1ra: 1.500.000 Ft<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b3b508f elementor-align-left elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"4b3b508f\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"#jelentkezes\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">A teljes kutat\u00e1si anyag megrendel\u00e9se<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-7ce5c3c3 elementor-widget elementor-widget-spacer\" data-id=\"7ce5c3c3\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-18eae34 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"18eae34\" data-element_type=\"section\" id=\"jelentkezes\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1df476a0\" data-id=\"1df476a0\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-560ac430 elementor-widget elementor-widget-heading\" data-id=\"560ac430\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Rendelje meg a kutat\u00e1s r\u00e9szletes anyagait!<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5527a30c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5527a30c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4859e0c8\" data-id=\"4859e0c8\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-59753bd9 elementor-widget elementor-widget-heading\" data-id=\"59753bd9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Megrendel\u0151 \u0170rlap<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-238ad815 elementor-button-align-stretch elementor-widget elementor-widget-form\" data-id=\"238ad815\" data-element_type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor-pro - v3.20.0 - 20-03-2024 *\/\n.elementor-button.elementor-hidden,.elementor-hidden{display:none}.e-form__step{width:100%}.e-form__step:not(.elementor-hidden){display:flex;flex-wrap:wrap}.e-form__buttons{flex-wrap:wrap}.e-form__buttons,.e-form__buttons__wrapper{display:flex}.e-form__indicators{display:flex;justify-content:space-between;align-items:center;flex-wrap:nowrap;font-size:13px;margin-bottom:var(--e-form-steps-indicators-spacing)}.e-form__indicators__indicator{display:flex;flex-direction:column;align-items:center;justify-content:center;flex-basis:0;padding:0 var(--e-form-steps-divider-gap)}.e-form__indicators__indicator__progress{width:100%;position:relative;background-color:var(--e-form-steps-indicator-progress-background-color);border-radius:var(--e-form-steps-indicator-progress-border-radius);overflow:hidden}.e-form__indicators__indicator__progress__meter{width:var(--e-form-steps-indicator-progress-meter-width,0);height:var(--e-form-steps-indicator-progress-height);line-height:var(--e-form-steps-indicator-progress-height);padding-right:15px;border-radius:var(--e-form-steps-indicator-progress-border-radius);background-color:var(--e-form-steps-indicator-progress-color);color:var(--e-form-steps-indicator-progress-meter-color);text-align:right;transition:width .1s linear}.e-form__indicators__indicator:first-child{padding-left:0}.e-form__indicators__indicator:last-child{padding-right:0}.e-form__indicators__indicator--state-inactive{color:var(--e-form-steps-indicator-inactive-primary-color,#c2cbd2)}.e-form__indicators__indicator--state-inactive [class*=indicator--shape-]:not(.e-form__indicators__indicator--shape-none){background-color:var(--e-form-steps-indicator-inactive-secondary-color,#fff)}.e-form__indicators__indicator--state-inactive object,.e-form__indicators__indicator--state-inactive svg{fill:var(--e-form-steps-indicator-inactive-primary-color,#c2cbd2)}.e-form__indicators__indicator--state-active{color:var(--e-form-steps-indicator-active-primary-color,#39b54a);border-color:var(--e-form-steps-indicator-active-secondary-color,#fff)}.e-form__indicators__indicator--state-active 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.e-form__indicators__indicator__separator,.e-form__indicators--type-number .e-form__indicators__indicator__separator,.e-form__indicators--type-number_text .e-form__indicators__indicator__separator{margin-top:calc(var(--e-form-steps-indicator-padding, 30px) \/ 2 - var(--e-form-steps-divider-width, 1px) \/ 2)}.elementor-field-type-hidden{display:none}.elementor-field-type-html{display:inline-block}.elementor-field-type-tel input{direction:inherit}.elementor-login .elementor-lost-password,.elementor-login .elementor-remember-me{font-size:.85em}.elementor-field-type-recaptcha_v3 .elementor-field-label{display:none}.elementor-field-type-recaptcha_v3 .grecaptcha-badge{z-index:1}.elementor-button .elementor-form-spinner{order:3}.elementor-form .elementor-button>span{display:flex;justify-content:center;align-items:center}.elementor-form .elementor-button .elementor-button-text{white-space:normal;flex-grow:0}.elementor-form .elementor-button svg{height:auto}.elementor-form .elementor-button .e-font-icon-svg{height:1em}.elementor-select-wrapper .select-caret-down-wrapper{position:absolute;top:50%;transform:translateY(-50%);inset-inline-end:10px;pointer-events:none;font-size:11px}.elementor-select-wrapper .select-caret-down-wrapper svg{display:unset;width:1em;aspect-ratio:unset;fill:currentColor}.elementor-select-wrapper .select-caret-down-wrapper i{font-size:19px;line-height:2}.elementor-select-wrapper.remove-before:before{content:\"\"!important}<\/style>\t\t<form class=\"elementor-form\" method=\"post\" name=\"Regisztr\u00e1ci\u00f3\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"2499\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"238ad815\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"GKID Digit\u00e1lis Kereskedelmi K\u00f6rk\u00e9p &#8211; powered by Mastercard\" \/>\n\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-above\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_8883be7 elementor-col-50 elementor-field-required elementor-mark-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_8883be7\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tMegrendel\u0151 neve\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_8883be7]\" id=\"form-field-field_8883be7\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" required=\"required\" aria-required=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-50 elementor-field-required elementor-mark-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tE-mail c\u00edm:\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" required=\"required\" aria-required=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-tel elementor-field-group elementor-column elementor-field-group-field_b7d51d0 elementor-col-50\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_b7d51d0\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tTelefonsz\u00e1m:\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t<input size=\"1\" type=\"tel\" name=\"form_fields[field_b7d51d0]\" id=\"form-field-field_b7d51d0\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"+36\" pattern=\"[0-9()#&amp;+*-=.]+\" title=\"Only numbers and phone characters (#, -, *, etc) are accepted.\">\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_3a43ca5 elementor-col-50 elementor-field-required elementor-mark-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_3a43ca5\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tC\u00e9gn\u00e9v:\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_3a43ca5]\" id=\"form-field-field_3a43ca5\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" required=\"required\" aria-required=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_4102d0e elementor-col-50 elementor-field-required elementor-mark-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_4102d0e\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tC\u00edm:\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_4102d0e]\" id=\"form-field-field_4102d0e\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" required=\"required\" aria-required=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_0e31132 elementor-col-50 elementor-field-required elementor-mark-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_0e31132\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tAd\u00f3sz\u00e1m\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_0e31132]\" id=\"form-field-field_0e31132\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" required=\"required\" aria-required=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-radio elementor-field-group elementor-column elementor-field-group-field_bd89464 elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_bd89464\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tMelyik term\u00e9ket k\u00edv\u00e1nja megrendelni?\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<div class=\"elementor-field-subgroup  \"><span class=\"elementor-field-option\"><input type=\"radio\" value=\"Teljes kutat\u00e1si \u00f6sszefoglal\u00f3 - 150.000 Ft+\u00c1fa\" id=\"form-field-field_bd89464-0\" name=\"form_fields[field_bd89464]\"> <label for=\"form-field-field_bd89464-0\">Teljes kutat\u00e1si \u00f6sszefoglal\u00f3 - 150.000 Ft+\u00c1fa<\/label><\/span><span class=\"elementor-field-option\"><input type=\"radio\" value=\"Teljes kutat\u00e1si anyag - 1.500.000 Ft+\u00c1fa\" id=\"form-field-field_bd89464-1\" name=\"form_fields[field_bd89464]\"> <label for=\"form-field-field_bd89464-1\">Teljes kutat\u00e1si anyag - 1.500.000 Ft+\u00c1fa<\/label><\/span><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button type=\"submit\" class=\"elementor-button elementor-size-sm\">\n\t\t\t\t\t\t<span >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\" elementor-button-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Megrendel\u00e9s<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c63606b elementor-widget elementor-widget-text-editor\" data-id=\"6c63606b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"text-align: center;\">A megrendel\u00e9s elk\u00fcld\u00e9s\u00e9vel elfogadom a GKID Research &amp; Consulting Kft.\u00a0<span style=\"color: #ffcc00;\"><br \/><a style=\"color: #ffcc00;\" href=\"https:\/\/gkid.hu\/adatkezelesi-tajekoztato\/\" target=\"_blank\" rel=\"noopener\">Adatkezel\u00e9si t\u00e1j\u00e9koztat\u00f3j\u00e1t.<\/a><\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3bc58266\" data-id=\"3bc58266\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4fff0309 elementor-widget elementor-widget-heading\" data-id=\"4fff0309\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Tudnival\u00f3k<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-78e06ee8 elementor-align-left elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"78e06ee8\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/ekerkutatas.hu\/wp-content\/plugins\/elementor\/assets\/css\/widget-icon-list.min.css\">\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-exclamation-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Koll\u00e9g\u00e1ink 2 munkanapon bel\u00fcl feldolgozz\u00e1k a megrendel\u00e9seket<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-exclamation-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">A megrendel\u00e9s lead\u00e1sa ut\u00e1n k\u00fcldj\u00fck a tov\u00e1bbi r\u00e9szleteket<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4ea6332a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4ea6332a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-383cec0a\" data-id=\"383cec0a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>2023\/II. fordul\u00f3Ny\u00e1ri Eredm\u00e9nyek Digit\u00e1lis Kereskedelmi K\u00f6rk\u00e9p 2023 powered by Mastercard Sikeresen lez\u00e1rult kutat\u00e1sunk m\u00e1sodik fordul\u00f3j\u00e1nak ki\u00e9rt\u00e9kel\u00e9se. Tov\u00e1bb polariz\u00e1l\u00f3dik a hazai e-kereskedelem Infl\u00e1ci\u00f3 alatti f\u00e9l\u00e9ves forgalomb\u0151v\u00fcl\u00e9s, t\u00f6retlen\u00fcl emelked\u0151 rendel\u00e9si frekvencia, stagn\u00e1l\u00f3 belf\u00f6ldi piac \u00e9s \u00e9l\u00e9nk\u00fcl\u0151 import forgalom jellemzi az online kiskereskedelem idei els\u0151 hat h\u00f3napj\u00e1t. A GKID \u00e9s a Mastercard m\u00e9r\u00e9sei alapj\u00e1n\u00a0az online kiskereskedelem mintegy\u00a0631 milli\u00e1rd [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1679,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_surecart_dashboard_logo_width":"180px","_surecart_dashboard_show_logo":true,"_surecart_dashboard_navigation_orders":true,"_surecart_dashboard_navigation_subscriptions":true,"_surecart_dashboard_navigation_downloads":true,"_surecart_dashboard_navigation_billing":true,"_surecart_dashboard_navigation_account":true,"_uag_custom_page_level_css":"","site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[20],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>2023\/II. fordul\u00f3 \u2013 ny\u00e1ri eredm\u00e9nyek - Digit\u00e1lis Kereskedelmi K\u00f6rk\u00e9p 2023 - GKID Digit\u00e1lis Kereskedelmi K\u00f6rk\u00e9p - powered by Mastercard<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ekerkutatas.hu\/tavaszi-eredmenyek-digitalis-kereskedelmi-korkep\/\" \/>\n<meta property=\"og:locale\" content=\"hu_HU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2023\/II. fordul\u00f3 \u2013 ny\u00e1ri eredm\u00e9nyek - Digit\u00e1lis Kereskedelmi K\u00f6rk\u00e9p 2023 - GKID Digit\u00e1lis Kereskedelmi K\u00f6rk\u00e9p - powered by Mastercard\" \/>\n<meta property=\"og:description\" content=\"2023\/II. fordul\u00f3Ny\u00e1ri Eredm\u00e9nyek Digit\u00e1lis Kereskedelmi K\u00f6rk\u00e9p 2023 powered by Mastercard Sikeresen lez\u00e1rult kutat\u00e1sunk m\u00e1sodik fordul\u00f3j\u00e1nak ki\u00e9rt\u00e9kel\u00e9se. 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